Creative direction:
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100+ Creative Directions for GMC, Black Label, Garage, 1903 & HD Moto.
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250+ Collection Guides for Men & Women
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1000+ Graphics, Prints, Patterns & Logos
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Creative direction:
​​
-
100+ Creative Directions for GMC, Black Label, Garage, 1903 & HD Moto.
-
250+ Collection Guides for Men & Women
-
1000+ Graphics, Prints, Patterns & Logos
​
I have created many label campaigns for various Branding and sub-branding projects for Motorclothes, Willie G, H-D denim, Garage, 1903, WWP, FXRG, Pink label.
I have created many label campaigns for various Branding and sub-branding projects for Motorclothes, Willie G, H-D denim, Garage, 1903, WWP, FXRG, Pink label.
LIFESTYLE BRANDS
GARAGE PROJECT
DIRECTION
CREATIVE
DIRECTION
CREATIVE
DIRECTION
CREATIVE
RESUME
RESUME-PROJECTS
1903 PROJECT
Rich Barnard
Sr. Art director/ Graphic designer
PRODUCTION RENDERS
Using Illustrator and Photoshop, I created many designs and rendered out a final production look for vendors to imitate.
Branding/identity/print/typography
PATCH
DIRECTION
Creative direction: trend research, implementation and placement
of graphics, apparel design/accessory/soft goods/hard goods design/final multimedia presentations for each season/Movies/
licensee style guides/marketing tools/global branding. Collaborate
with the creative director in all creative structural, and technical aspects of each season.
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SEASONS: Roughly 72 year to date. Spring-Summer-Fall-Winter
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COLLECTIONS: 8, (16 a year) Roughly 288 men's & women's collections year to date
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GRAPHIC DESIGN: Roughly over 7,000 designs year to date: Prints, logos, patterns, accessories, marketing, packaging.
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GLOVES &
GOOGLES
BELTS,
BUCKLES &
HATS
Brand identity
Visual systems
Logo Design
Brand Guidelines
Creative Direction
Multimedia/movies
licensee
Services:
Illustration
Editorial
Icon design
Graphic design
Silhouette
Custom requests
Production renders
packaging
Retail
Retail displays
Label design
Direct Mail
Posters
Signage
Apparel
patterns
presentation