Creative direction:
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100+ Creative Directions for GMC, Black Label, Garage, 1903 & HD Moto.
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250+ Collection Guides for Men & Women
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1000+ Graphics, Prints, Patterns & Logos
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Creative direction:
​​
-
100+ Creative Directions for GMC, Black Label, Garage, 1903 & HD Moto.
-
250+ Collection Guides for Men & Women
-
1000+ Graphics, Prints, Patterns & Logos
​
I have created many label campaigns for various Branding and sub-branding projects for Motorclothes, Willie G, H-D denim, Garage, 1903, WWP, FXRG, Pink label.
I have created many label campaigns for various Branding and sub-branding projects for Motorclothes, Willie G, H-D denim, Garage, 1903, WWP, FXRG, Pink label.
LIFESTYLE BRANDS
GARAGE PROJECT

DIRECTION
CREATIVE

DIRECTION
CREATIVE

DIRECTION
CREATIVE
RESUME
RESUME-PROJECTS

1903 PROJECT
Rich Barnard
Sr. Art director/ Graphic designer

LEAD DESIGNER
MARKET STUDY
PRESENTATIONS
DEALER CO-OP
ART & DESIGN
MULTIMEDIA
BRANDING
SENIOR ART DIRECTOR
2001 - CURRENT
I have the continuing opportunity to help develop an innovative sleek line in collaboration with corporate to produce a high-end product for U.S., Asia, and European markets.
Roughly 200 Graphic and applications rendered for production.

COLLECTION
H-D MOTO
CREATIVE DIRECTION:
trend research, implementation and placement of graphics, apparel design / accessory / soft goods / hard goods design / final multimedia presentations for each season / Movies / licensee style guides / marketing tools. Collaborate with the creative director in all creative structural, and technical aspects of each season.
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•Create the mood and attitude in quarterly Creative direction for a corporate presentation.
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•Developed and designed all seasonal logos ( SP - SU - F - WI ) since 2014 in collaboration with G111
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•Research, and trend reports
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•Created/designed illustrations and graphics using Adobe
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Photoshop and Adobe Illustrator CC.
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•Silhouette renderings, Illustrator - Photoshop
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•FLEX upload for Overseas production